How to Build a Successful Clinical Pharmacy Program

Are you thinking about developing a clinical pharmacy program but unsure of where to start? We get asked about starting clinical programs a lot. You asked and we answered.

Bringing over 20 years of experience in the pharmacy space to the table, Noah Chapman, Divisional Vice President of Health Systems and Clinical Programs at Benzer Pharmacy, shared what he believes is instrumental when developing and implementing a successful clinical program.

Chapman’s recommendations include the following:

  1. Find your team’s strengths: Find which areas each of your team members is passionate about and reinforce those strengths in each individual.
  2. Identify a need in your community: You can identify a need through demographics, geography, or a health system partner. Identify patients you already see who need education, point-of-care testing and transition-of-care offerings. Use these findings to guide the clinical programs you develop.
  3. Follow the four C’s: Your program should be cohesive, comprehensive, and consistent and include continuous communication. When developing a program, consider socioeconomic and clinical issues. Make sure the program touches on nutrition, caregiver support, and accessibility and affordability of medications. The program should also incorporate a developed communication plan.
  4. Find a partner: Create and maintain relationships with medical and pharmacy schools, hospitals, doctors, medical groups and other clinics. Utilize what is already available in the community to develop a clinical program that fits your goals and the needs of your community. The good news? Finding partners will lead to other partners. One way to develop a clinical program is to identify the doctors you share the most patients with and determine the common medications and diagnoses for these patients. Work with the doctors to develop a clinical program tailored to these medications and
    conditions. This will lead to more referrals to your program.
  5. Promote your clinical program to patients and providers: The best way to do this is through the partnerships you have already formed. Word-of-mouth and provider recommendations are the most effective ways to promote a clinical program.
  6. Allot the necessary amount of time: It may take anywhere between five and 20 hours a week to run a successful clinical program. This includes the time you will need to reach out to patients and set up the clinic. You may need to spend two to five hours in person with each patient. Furthermore, you will need to allot some time for follow-up with healthcare provider, caregiver and health system partners.

Benzer Pharmacy is run by independent owners for independent owners. Benzer Franchise tailors its services to meet individual pharmacists’ unique needs and makes sure they are not alone in starting and operating their businesses.

“At Benzer, we are community pharmacist-focused,” Chapman said. “Our program that we are developing and championing is a more cohesive, collaborative program based on the needs of the community.”

To learn more about how Benzer Pharmacy can help you expand your pharmacy business with
clinical programs, submit your contact information here, and a member of the franchise team will
contact you shortly.