Your pharmacy Facebook page should reflect your pharmacy’s personality and uniqueness. To keep your content fresh and engaging, try these five Facebook posts to post on your page today.
1. Tell your pharmacy’s history
Customer loyalty is rooted in your company’s unique personality. Your service, your wisdom, and your story are what keep those regular patients coming back for years. Remind patients who you are, where you came from, and why that sets you apart from the chain pharmacies of the world.
2. Feature a patient with an inspiring story
You positively impact your community every day by helping patients live healthier, happier lives. Showcase that mission with a post featuring a patient of yours who has overcome an illness or ailment with your help. It’ll show readers how your work impacts the community.
3. Feature a member of your staff
Establish an emotional connection to your employees by showing that you and your staff are real, relatable people. Patients will feel comfortable in your pharmacy, and it will help create a sense of community.
4. Post quick tips to a healthy lifestyle
As a healthcare provider, you have a vast knowledge of living a healthy life. Lots of publications write articles like this, but patients trust your expert opinion. By helping your patients with more than just their prescriptions, you’ll gain a whole new level of loyalty.
5. Offer a holiday promotion
Holidays are always a great time to offer special deals. Considering Thanksgiving is around the corner, feature a promotion to help drive foot traffic to your store.
You don’t need to be a social media expert to give your audience exactly what they want to see from you. Your patients trust you for health advice. By posting your advice, stories, and promotions, you’re adding immense value to your patients’ experience with your pharmacy online.
For more ideas or to learn how to implement some of the ideas mentioned, give us a call at 877-959-7550 or email us at [email protected].