by Christina Lau | Sep 2, 2021 | Pharmacy Marketing
There are 4 billion daily email users, yet just 64% of small businesses use email to reach their customers. One of the most popular types of email marketing is the E-newsletter. E-newsletters are emails sent on a regular basis, usually weekly or monthly, to a... 
by Christina Lau | Aug 18, 2021 | Pharmacy Marketing
With more than 4.5 billion internet users worldwide, digital marketing is a must for any business. The past year has also taught us that the healthcare industry, and pharmacies in particular, need to be prepared to meet and interact with patients online. Having a... 
by Christina Lau | Last updated Jul 26, 2021 | Digital Pharmacist Products, Pharmacy Management, Pharmacy Technology
Digital Pharmacist clients can now use the Patient Engagement Platform (PEP), our single platform for secure, targeted patient communication, to schedule multiple appointment types. When Digital Pharmacist first launched the PEP’s scheduling function in April, our new... 
by Christina Lau | Jun 22, 2021 | Digital Pharmacist Products, Pharmacy Management, Pharmacy Marketing
To stay competitive in an increasingly digital world, pharmacies need to be able to engage with patients online. Digital advertising, social media marketing, and other online strategies have gained popularity, but there’s a valuable tool that many pharmacies don’t... 
by Christina Lau | Jun 11, 2021 | COVID-19, Health Trends
Now that over 40% of Americans are at least partially vaccinated against COVID-19, millions are ready for a virus-free summer. But while restrictions have begun easing up across the country, it’s still important to recommend appropriate health measures in case of... 