It’s extremely important to understand your pharmacy income statement. Why? Because when do, you’ll be able to more effectively manage your business, make more informed decisions and increase your profits.
In this three-part series, we’ll break down the key components of your pharmacy income statement to help positively impact your business’ bottom line.
First off, what is an Income Statement?
An income statement is a monthly, quarterly, or annual summary of a business’ revenues and expenses to review the cash flow and profitability of the business. It should follow a consistent format to allow a business owner the ability to review and monitor the financial performance of the pharmacy.
A successful pharmacy owner will understand and know these numbers at any point in time. While you may prefer to leave the number-crunching to your accountant, understanding your pharmacy’s financials enables you to make better business decisions.
When you’re aware of the amount of money going in and coming out of your business, you have a better idea of your pharmacy’s overall financial health.
Here, we begin our Income Statement series by exploring revenue.
Revenue and What It Means:
Revenue – Cost of Goods Sold = Gross Profit
– Operating Expenses = Net Profit
Each component on your income statement is equally important, but revenue is where it all begins. Revenue is the income, or sales, that your pharmacy brings in, during a period of time. It is important to note that revenue is not profit. Revenue is the “top line” item of your income statement from which expenses are subtracted.
To determine revenue, calculate the number of an item sold by the unit price. If you sold 20 bottles of multi-vitamins at $10 per bottle, then your revenue is $200.
Great! So why is this so important?
Without revenue there can be no profit. In pharmacy, revenue can be made up of prescriptions, over-the-counter, durable medical equipment and other niche market products such as immunizations.
In most pharmacies, third-party insurance (non-cash) prescriptions make up the majority of sales; therefore, it is important to monitor and manage the reimbursements from third-party payers to ensure proper revenues. It is important to remember that reimbursements equal revenue.
Therefore, the focus should be on increasing revenue and decreasing cost of goods sold. This will net a higher gross profit which, in turn, covers your operating expenses. The latter includes salaries, rent, office supplies, and the like.
How to increase your pharmacy’s revenue
An increase in revenue will mean increased profits. While sales may not jump overnight, there’s a range of smart tactics to give them a lift.
Here are some strategies to consider:
Cost of Goods Sold
What are Costs of Goods sold?
In a retail business, such as your independent pharmacy, cost of goods sold is simply the cost of the merchandise (or inventory) that you buy from a supplier, which you then resell to your customers. COGS does not include operational expenses, such as labor, utilities, rent, salaries, and other overhead.
Cost of goods sold are an expense, which means they’re deducted from your revenue to determine gross profit.
Why Cost of Goods Sold are important
When you properly manage your cost of goods sold, you maintain greater control of your pricing strategy of both prescription and non-prescription products.
Revenue – COGS = Gross Profit.
Therefore, by properly pricing the items that your pharmacy sells, you can generate more revenue.
Typically, the largest inventory items purchased by a pharmacy are brand-name and generic pharmaceuticals. Depending upon a pharmacy’s needs, one may purchase more high cost, brand name drugs, or more low cost, generic drugs. Regardless of the specific product mix, it’s important to understand how these items are priced to ensure revenues are maximized against the items.
Increasing or decreasing COGS will impact your gross profit. If your costs decrease, profit will likely increase; conversely, when your costs increase, profit will decrease.
Proper inventory management is a key component to maintaining a healthy cost of good sold.
Ways to decrease COGS (to increase profit margins)
The lower your costs, the higher the profit you’ll generate. With that, accurate inventory management is crucial – as is knowing when and how to buy product.
Here are some ways to decrease your COGS:
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Stay tuned for part two of a three-part series which will cover accounting principles of Revenue, Cost of Goods Sold, Gross Profit, Operating Expenses and Net Profit.