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Market Your Pharmacy with a 2023 Health Awareness Calendar

Last updated Jul 27, 2023 | Pharmacy Marketing

Creating  a 2023 health awareness calendar this year is a great way to market your pharmacy while promoting patient health. 

Benefits of Creating a 2023 Health Awareness Calendar:

Every month, national organizations and countries around the world come together to share educational content and promote services that support specific health conditions. From cancer prevention to diabetes awareness, these events help bring communities together. They’re also a great addition to your pharmacy’s marketing strategy, allowing you to develop relationships with your audience while advertising relevant products and services. By highlighting different health topics each month and providing themed incentives, you can keep patients engaged and give them a reason to visit your pharmacy. 

January

  • Cervical Health Awareness Month
  • Thyroid Awareness Month
  • National Glaucoma Awareness Month

February

  • American Heart Month
  • National Cancer Prevention Month
  • National Children’s Dental Health Month

March

  • National Sleep Awareness Week: March 13-19
  • National Kidney Month
  • National Nutrition Month

April

  • World Immunization Week: April 24-30
  • National Stress Awareness Month

May

  • National Asthma & Allergy Awareness Month
  • National Osteoporosis Month
  • National High Blood Pressure Education Month

June

  • National Migraine & Headache Awareness Month
  • National Great Outdoors Month
  • Men’s Health Month

July

  • UV Safety Month
  • World Hepatitis Day: July 28

August

  • National Immunization Awareness Month
  • National Breastfeeding Month
  • Contact Lens Health Week: August 21-25

September

  • Cholesterol Education Month
  • National Women’s Health & Fitness Day: September 27th
  • Head Lice Prevention Month

October

  • Bone & Joint Health Action Week: October 12-18
  • Healthy Lung Month
  • Health Literacy Month
  • World Meningitis Day: October 5th

November

  • National Diabetes Month
  • Gastroesophageal Reflux Disease Awareness Week: November 19-25
  • COPD Awareness Month

December

  • National Handwashing Awareness Week: December 5-11
  • National Influenza Vaccination Week: December 6-12

Promoting Your 2023 Health Awareness Calendar

With all of the online resources available for health awareness, there are a lot of ways to market your front end, create social media posts, and share resources that help your patients live healthier lives. Posting educational content on your social media pages can drive patient adherence and add value to their online experience. Also, don’t forget to promote these awareness events on your website and at your pharmacy.

Resources & Ideas for Promoting Your 2023 Health Awareness Calendars:

January 

February

March 

April 

May 

June 

 July 

August 

September

October 

November

December

The list of health awareness events continues to grow each year, so be sure to check regularly for new opportunities and ideas. Here are even more national health awareness months, weeks, and days to look out for, compiled by Becker’s Hospital Review. 

Digital Pharmacist’s Digital Marketing Services

If you need assistance with marketing your health awareness calendar, Digital Pharmacist offers a range of digital marketing services and support.  We offer curated health resources written by pharmacists and posted to social media on your behalf. With targeted Facebook and Instagram ads, we can also help promote your front-of-house sales and drive new customers to your pharmacy. Let us tackle your 2023 health awareness calendar so you can spend more time focusing on your patients!

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