American Pharmacists Month Spotlight: Dr. Chris Gilbert

by Kathleen Foster | Last updated May 20, 2020 | Pharmacy Spotlights

In celebration of American Pharmacists Month, we will recognize a few pharmacists from our network who consistently contribute to their local communities. To kick off this month’s celebration, we are introducing Chris Gilbert, PharmD, owner of People’s Custom Rx in...

The Basics of Search Engine Optimization (Part 1)

by Kathleen Foster | Last updated May 20, 2020 | Pharmacy Marketing

Search engine optimization (SEO) is a tool that allows website visibility to grow in organic (non-paid) search engine results. SEO incorporates many elements necessary to improve rankings, drive traffic to your website and increase website awareness in search engines....

Drive User Engagement With These 5 Facebook Tips

by Kathleen Foster | Last updated Jul 19, 2022 | Pharmacy Marketing

Facebook is still the most popular social media platform today, with nearly 2.5 billion active monthly people and 90 million small business users.  Posting regularly on Facebook can help you drive business, create a loyal following, and help you build relationships...

Reputation Management: Four Best Practices

by Kathleen Foster | Last updated Jul 19, 2022 | Digital Pharmacist Products

According to Statista, 31 percent of internet users regularly read online reviews to check out the quality of the business. Google yourself. What do you find? If your online reputation management could use some work, check out these four best practices to ensure that...

Refill Methods Patients Are Using

by Kathleen Foster | Last updated Jul 19, 2022 | Charts and Stats

Your patients are using refill methods via mobile and website. The below above shows refills submitted from June 2018 to April 2019 (a total of six months).  The data includes patients who go to independent pharmacies across the United States for their refill...