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In today’s digital age, pharmacies are not only entrusted with dispensing medications but also safeguarding sensitive patient information. With the rise of cyber threats, one of the most common and insidious methods used by hackers is phishing emails. These deceptive messages are crafted to trick recipients into revealing confidential information, compromising security systems, or even transferring funds unwittingly.
Being a pharmacist can be stressful at the best of times. Here are some tips and tools for managing stress under pressure.
April is the month of Parkinson’s Awareness and it is imperative we do our best to spread awareness for the more than 1 million Americans living with the disease. Every year, the Parkinson’s Foundation has a theme for the month of April and this year’s theme is “The ABCs of PD”. Each alphabet letter stands for an aspect of the disease to educate the population on the symptoms of PD and how to address them. Below we are sharing ways your pharmacy can learn more about how to participate in Parkinson’s Awareness Month.
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In the digital age, online visibility is crucial for businesses to thrive. For pharmacy owners, establishing a strong online presence can significantly impact their success. One powerful tool that can enhance visibility and attract more customers is a Google Business Profile. In this blog post, we will explore the importance of having a Google Business Profile for pharmacies and provide a step-by-step guide on how to set one up.
CVS Health recently announced two new pricing models launching in 2025—CVS CostVantage (Focused on CVS as the Provider) and CVS Caremark TrueCost (Focused on CVS as the Payer)—which are intended to “drive aligned incentives and deliver a more transparent and sustainable reimbursement model” according to CVS Health’s press release. Now whether these cost-plus models will spark an industry-wide shift to more simplistic prescription drug pricing is largely unknown at this time. Here is what we do know…
The role of the community pharmacy has increased tremendously especially during the COVID pandemic. For pharmacies, it is important to understand the needs of the patients, and the services that patients are looking for so patient expectations can not only be met but exceeded.
In this blog, we will discuss pharmacy trends to look out for in 2023 so your business can be as prepared as possible in the New Year.
Facebook advertising is a powerful promotional platform for businesses of all industries. The third-most visited site in the world, Facebook also ranks as the most used social media platform online. As of the third quarter of 2023, 3 billion people have active accounts on Facebook accounts. Pharmacy Facebook ads are a great way to connect with millions of potential patients. However, pharmacies do need to be aware of social media parameters and standards for acceptable content.
The holiday season is upon us, and with this time of year comes an influx of pharmacy calls. As patients seek medication refills before they travel and inquire about vaccinations before their holiday gatherings, it’s crucial for pharmacies to optimize their Interactive Voice Response (IVR) systems. A well-thought-out IVR menu and efficient call routing can significantly enhance the customer experience and streamline operations during the busy holiday period. In this blog post, we’ll explore essential tips to make sure your IVR systems are holiday-ready.
We know it’s difficult preparing your pharmacy for the holidays while also properly promoting your services, so we are here to help. In this blog, we are sharing five tips for creating a successful holiday marketing plan this season.
The holiday season is upon us! What a fun time you and your pharmacy team. With all the holiday cheer though, definitely comes stress. Have no fear, we are here to help your pharmacy team prepare and have the best holiday season yet. Here are 5 simple tips to prepare your pharmacy for the holidays.
In recent weeks, the pharmacy industry has been shaken up by numerous changes and events. Staff walkouts at CVS and Walgreens captured the attention of pharmacists and patients alike and these walkouts have left many curious about the reasons behind them and what implications these events may have on the future of the pharmacy profession. By understanding what led retail pharmacy team members to take these drastic actions, we can look at what independent pharmacies can do to avoid similar issues and also how we can help members of these communities affected by closures.
November is American Diabetes Month – a time to come together to spread awareness about diabetes prevention and management. Pharmacies play a crucial role in healthcare, making them ideal partners in promoting awareness and education during this month. In this blog post, we’ll explore key ways pharmacies can actively participate in American Diabetes Month.
Section 179 is a tax deduction for businesses. In today’s blog, we will take a deeper look at exactly what this means and how it can impact your pharmacy.
Health literacy plays a crucial role in the overall well-being of individuals and communities. October is recognized as Health Literacy Month, a time when healthcare professionals, organizations, and communities come together to promote understanding and access to health information. In this blog we’ll share nine great ways that your team can celebrate at your pharmacy this year.
The Prescription Drug Reform Act aims to regulate pharmacy benefit managers (PBMs) and pharmaceutical manufacturers in the state. The primary focus of this act is to bring transparency, accountability, and fairness to the outpatient pharmaceutical system in Florida, especially in relation to PBMs. This blog post breaks down the key aspects of the Prescription Drug Reform Act and how it affects pharmacies in Florida.
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