Digital Pharmacist Blog

We’re committed to helping you drive results so you can practice at the top of your license. On our blog, you can catch up on pharmacy industry news, leverage best practices, and see our latest customer and company wins. Here, you can also find insights into Digital Pharmacist offerings like our IVR system, branded healthsite, and secure 2-way messaging platform.

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Identifying Phishing Emails & Preventing Pharmacy Data Breaches
Identifying Phishing Emails & Preventing Pharmacy Data Breaches

In today’s digital age, pharmacies are not only entrusted with dispensing medications but also safeguarding sensitive patient information. With the rise of cyber threats, one of the most common and insidious methods used by hackers is phishing emails. These deceptive messages are crafted to trick recipients into revealing confidential information, compromising security systems, or even transferring funds unwittingly.

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5 Ways Your Pharmacy Can Participate in Parkinson’s Awareness Month
5 Ways Your Pharmacy Can Participate in Parkinson’s Awareness Month

April is the month of Parkinson’s Awareness and it is imperative we do our best to spread awareness for the more than 1 million Americans living with the disease. Every year, the Parkinson’s Foundation has a theme for the month of April and this year’s theme is “The ABCs of PD”. Each alphabet letter stands for an aspect of the disease to educate the population on the symptoms of PD and how to address them. Below we are sharing ways your pharmacy can learn more about how to participate in Parkinson’s Awareness Month.

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Revitalize Your Pharmacy’s Front-End: Strategies for a Positive Customer Experience
Revitalize Your Pharmacy’s Front-End: Strategies for a Positive Customer Experience

In the fast-paced world of community pharmacy, providing an inviting and efficient front-end experience is crucial for customer satisfaction. A well-designed and refreshed pharmacy front end not only enhances the customer experience but also contributes to the overall success of your business. In this blog post, we will explore effective ways to refresh your pharmacy front-end and create a positive environment for both customers and staff.

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Google Business Profile Checklist for Your Pharmacy
Google Business Profile Checklist for Your Pharmacy

In the digital age, online visibility is crucial for businesses to thrive. For pharmacy owners, establishing a strong online presence can significantly impact their success. One powerful tool that can enhance visibility and attract more customers is a Google Business Profile. In this blog post, we will explore the importance of having a Google Business Profile for pharmacies and provide a step-by-step guide on how to set one up.

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Navigating CVS’s New Pricing Models: What to Know About CVS CostVantage and CVS Caremark TrueCost
Navigating CVS’s New Pricing Models: What to Know About CVS CostVantage and CVS Caremark TrueCost

CVS Health recently announced two new pricing models launching in 2025—CVS CostVantage (Focused on CVS as the Provider) and CVS Caremark TrueCost (Focused on CVS as the Payer)—which are intended to “drive aligned incentives and deliver a more transparent and sustainable reimbursement model” according to CVS Health’s press release. Now whether these cost-plus models will spark an industry-wide shift to more simplistic prescription drug pricing is largely unknown at this time. Here is what we do know…

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2024 Pharmacy Trends to Look For
2024 Pharmacy Trends to Look For

The role of the community pharmacy has increased tremendously especially during the COVID pandemic. For pharmacies, it is important to understand the needs of the patients, and the services that patients are looking for so patient expectations can not only be met but exceeded.

In this blog, we will discuss pharmacy trends to look out for in 2023 so your business can be as prepared as possible in the New Year.

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Getting Started With Pharmacy Facebook Ads
Getting Started With Pharmacy Facebook Ads

Facebook advertising is a powerful promotional platform for businesses of all industries. The third-most visited site in the world, Facebook also ranks as the most used social media platform online. As of the third quarter of 2023, 3 billion people have active accounts on Facebook accounts. Pharmacy Facebook ads are a great way to connect with millions of potential patients. However, pharmacies do need to be aware of social media parameters and standards for acceptable content.

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7 Holiday IVR Tips for Navigating the Year-End Rush at Your Pharmacy
7 Holiday IVR Tips for Navigating the Year-End Rush at Your Pharmacy

The holiday season is upon us, and with this time of year comes an influx of pharmacy calls. As patients seek medication refills before they travel and inquire about vaccinations before their holiday gatherings, it’s crucial for pharmacies to optimize their Interactive Voice Response (IVR) systems. A well-thought-out IVR menu and efficient call routing can significantly enhance the customer experience and streamline operations during the busy holiday period. In this blog post, we’ll explore essential tips to make sure your IVR systems are holiday-ready.

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CVS and Walgreens Walkouts: What Independent Pharmacies Should Know
CVS and Walgreens Walkouts: What Independent Pharmacies Should Know

In recent weeks, the pharmacy industry has been shaken up by numerous changes and events. Staff walkouts at CVS and Walgreens captured the attention of pharmacists and patients alike and these walkouts have left many curious about the reasons behind them and what implications these events may have on the future of the pharmacy profession. By understanding what led retail pharmacy team members to take these drastic actions, we can look at what independent pharmacies can do to avoid similar issues and also how we can help members of these communities affected by closures.

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