Digital Pharmacist Blog

We’re committed to helping you drive results so you can practice at the top of your license. On our blog, you can catch up on pharmacy industry news, leverage best practices, and see our latest customer and company wins. Here, you can also find insights into Digital Pharmacist offerings like our IVR system, branded healthsite, and secure 2-way messaging platform.

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Navigating CVS’s New Pricing Models: What to Know About CVS CostVantage and CVS Caremark TrueCost
Navigating CVS’s New Pricing Models: What to Know About CVS CostVantage and CVS Caremark TrueCost

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CVS Health recently announced two new pricing models launching in 2025—CVS CostVantage (Focused on CVS as the Provider) and CVS Caremark TrueCost (Focused on CVS as the Payer)—which are intended to “drive aligned incentives and deliver a more transparent and sustainable reimbursement model” according to CVS Health’s press release. Now whether these cost-plus models will spark an industry-wide shift to more simplistic prescription drug pricing is largely unknown at this time. Here is what we do know…

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2024 Pharmacy Trends to Look For
2024 Pharmacy Trends to Look For

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The role of the community pharmacy has increased tremendously especially during the COVID pandemic. For pharmacies, it is important to understand the needs of the patients, and the services that patients are looking for so patient expectations can not only be met but exceeded.

In this blog, we will discuss pharmacy trends to look out for in 2023 so your business can be as prepared as possible in the New Year.

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Getting Started With Pharmacy Facebook Ads
Getting Started With Pharmacy Facebook Ads

Facebook advertising is a powerful promotional platform for businesses of all industries. The third-most visited site in the world, Facebook also ranks as the most used social media platform online. As of the third quarter of 2023, 3 billion people have active accounts on Facebook accounts. Pharmacy Facebook ads are a great way to connect with millions of potential patients. However, pharmacies do need to be aware of social media parameters and standards for acceptable content.

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