CVS Health recently announced two new pricing models launching in 2025—CVS CostVantage (Focused on CVS as the Provider) and CVS Caremark TrueCost (Focused on CVS as the Payer)—which are intended to “drive aligned incentives and deliver a more transparent and sustainable reimbursement model” according to CVS Health’s press release. Now whether these cost-plus models will spark an industry-wide shift to more simplistic prescription drug pricing is largely unknown at this time. Here is what we do know…
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2024 Pharmacy Trends to Look For
The role of the community pharmacy has increased tremendously especially during the COVID pandemic. For pharmacies, it is important to understand the needs of the patients, and the services that patients are looking for so patient expectations can not only be met but exceeded.
In this blog, we will discuss pharmacy trends to look out for in 2023 so your business can be as prepared as possible in the New Year.
Getting Started With Pharmacy Facebook Ads
Facebook advertising is a powerful promotional platform for businesses of all industries. The third-most visited site in the world, Facebook also ranks as the most used social media platform online. As of the third quarter of 2023, 3 billion people have active accounts on Facebook accounts. Pharmacy Facebook ads are a great way to connect with millions of potential patients. However, pharmacies do need to be aware of social media parameters and standards for acceptable content.
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Reputation Management: Four Best Practices
We’ve compiled a list of best practices that will ensure that your pharmacy stays in-front of the power of internet reviews. Learn more.
Refill Methods Patients Are Using
Your patients are refilling via mobile and website. Check out the refills submitted from June 2018 to April 2019 (a total of six months).
Market Your Front End This Quarter With A Health Awareness Calendar
Every month is a great time for a pharmacy to shine a spotlight on a health condition with a health awareness calendar.
The Stats Are In: Digital Health Adoption
The Digital Health Consumer Adoption survey shows consumers are adopting digital tools to meet their health needs more than ever. Read the digital stats.
Your IVR Questions Answered
You asked and we answered. Read our top frequently asked questions regarding interactive voice response offerings (IVRs).
Don’t Lose to Amazon PillPack: Five Tips for Local Community Pharmacists
Don’t let the big box retailers intimidate you. Stay ahead with these five best practices for local community pharmacists to beat out the competition.
Top 5 Best Practices for Digital Marketing in 2021
Digital Marketing is designed to supplement your current marketing efforts to help spread brand awareness and word about your digital solutions. Learn more.
Digital Insights from My 18 Years at CVS Health – Part 2
Last week, we sat down with Dustin Humphreys, RPh, president of Digital Pharmacist, to ask him a few questions. In case you missed it, you can read it here.
Digital Pharmacist Staff Head to Acuña for Medical Mission Trip
Digital Pharmacist’s staff committed their time to join an organization called GOAcuña on a mission trip to Mexico. Read more here.
Digital Insights from My 18 Years at CVS Health – Part 1
We had the opportunity to sit down with Dustin Humphreys, RPh, president of Digital Pharmacist, and ask him four questions about the pharmacy landscape.
How Three Pharmacies Used Marketing to Attract New Patients
Here are three easy tips to put into practice today to help leverage your pharmacy marketing. Check out how your pharmacy can adopt these practices.
Increase Patient Engagement With These Six Best Practices
Do you want to increase your pharmacy’s revenue, but don’t have the time or energy to create a plan to do so? Learn how with these six quick tips.
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